Well, ok that title is slightly clickbaity. I do still read a few blogs. But whereas I used to have an RSS/Bloglovin full of them, I can now count the number of blogs I read on one hand. And lately I’ve been wondering why that is, and thinking about some of the little things that bug me about the ‘blogosphere’. So I decided to pop them down in a post, and give you ‘3 Reasons Why I’ve Stopped Reading Blogs’.
Bye bye originality
Time after time, I see the same features and campaigns popping up. The same layouts and designs. The same styles. It’s almost as if they’re blending into each other. Now that’s not to say people can’t follow trends, but it gets eerily creepy when a blog or social channel is a carbon copy of another. Imitation may be the sincerest form of flattery, but it makes for a boring blog.
Blogs are no longer genuine
I’m tired of seeing bloggers doing something purely because they think it will get them more hits, subscribers, likes etc. That’s to say there are some of the people out there who are no longer genuine in their efforts. I’m talking about the people who only hang out with ‘high-profile’ bloggers just to further their own career. Or those that only visit a place because it is Instagram-friendly. I’ve actually seen people say that they care more about how a restaurant dish looks than how it tastes, because if it doesn’t look good they can’t put it on social. It’s all just very sad.
Not disclosing paid for
This is one thing that will automatically put me off a blogger. Paid-for campaigns are not hard to spot, especially for someone like me who works in marketing. I’ve seen bloggers called out for it in the comments of their Instagram post, and then promptly delete said comment, before later adding #SP. No one is going to hate you for making money, it’s only when you’re shady about it that people are going to get mad.
Why I’ve Stopped Reading Blogs…
I’d like to stress that this post does not mean I think every blog is the same. Far from it, there are some amazing blogs out there that are doing their own thing, and working it. And I understand that some people make money from their blogs, and that’s awesome – power to you guys. But I believe that with a saturated market you often lose quality. I just hope that these blogs continue to do an outstanding job, and don’t get lost along the way.