Soft Serve Society* | Ice Cream, Tea & Freakshakes | Website
UNIT 35 BOXPARK, 2-10 Bethnal Green Road, London, E1 6GY
Last year one unique, insane, ginormous, sweet sweet dish, broke the internet. The freakshake. Piled high with cake, cookies, chocolate and more. People were going crazy for this milkshake on steroids. However at the time, they weren’t available in the UK. Luckily for me, I live in London – undoubtedly the food capital of England. And of course it was only a matter of time before London picked up on the trend…and made it their own.
Get Your London Freakshake On
So where do you get your London freakshake on? At Soft Serve Society of course! The new eatery has opened in one of Shoreditch’s favourite retail destinations, Boxpark. Offering up soft serve ice cream, cotton candy cones, sundaes, freakshakes, tea and more. If that wasn’t all, there are nods to the owner’s favourites, such as matcha and chiffon cake (homemade by the way).
Luckily I was invited down to try some of their menu, with my friend Vanessa. As concise as the menu is, it’s still pretty tough to choose just one thing. So of course Vanessa and I went for a few. And shared, coz clearly we’re not animals. We chose:
- Matcha Freakshake
I was so eager to finally try a freakshake, so when I saw my favourite flavour on the menu, I knew I had to have it. You’d be surprised at just how devourable this really is. Most people would suggest eating it between 2, I say go all out and keep it for yourself. It’s that good! The chiffon cake is airy, and the pocky/cookie and cream are the perfect dipping companions. The milkshake itself carries the perfect hint of green tea; sweet and surprisingly light.
- Matcha Madness | Soft Serve Sundae
A must for any matcha/green tea fan, especially if you want something slightly more portable than the freakshake. The sweet azuki beans are the perfect compliment to the slightly bitter (but not too much) matcha. Whilst the mochi adds texture alongside the soft serve. Basically it’s got flavour, it’s got texture. It’s the perfect sundae.
- Espresso Yourself | Soft Serve Sundae
I loved the sprinkle of coffee on top of the sundae. It added a slight crunch, and a shot of flavour. Any coffee fan (aka me) will adore this sundae. Out of all of the sundaes we tried, this is the one I can see myself buying on a regular basis.
- Where’s My Honey | Soft Serve Sundae
This one is for the sweet toothed out there. The oats and waffle add some extra oomph, but personally I would prefer something with a slightly bitter or salty topping, as the honey and soft serve are pretty sweet. But I know not everyone is down for that. If you love sweet stuff, this is for you.
Overall I loved Soft Serve Society. The draw may be the freakshakes, or the cotton candy ice cream, but it’s a lot more than that. This is the perfect addition to any foodie’s Summer.
Check out more: Where to Eat in London