I love a good preview, especially when it’s from one of my favourite stores. Even more so when it’s in a marble lined spa. Enter ASOS and their Spring/Summer 16 beauty preview. Whenever I browse the beauty section on ASOS I’m surrounded by well-loved brands, and new ones I’ve yet to fully discover. That’s part of why I enjoy shopping on the site so much. This press event was no different.
The Mondrian Hotel Agua Spa had been transformed into the irl ASOS beauty category. It was magnificent. Well I say the beauty category, actually we were getting a preview of the new products coming to ASOS beauty in SS16. Some of my favourite brands were present: Paul & Joe, Lottie London, Ciate, Lord & Berry… And also some new faces, like Nude by Nature and Frank Body. It was great to see such a variety on offer. What really impressed me most though was the curation. ASOS have done a stellar job of choosing affordable, high quality items. You really can judge a book by it’s cover with these, because the products are all round winners.
My highlights of the preview were Lottie London (great brushes for the price), Nude by Nature (just gorgeous, inside and out) and Lord and Berry’s 2-step cleanser. I’ll definitely be adding these to my collection when they drop on ASOS.
Keep your eyes on ASOS Beauty for all these awesome products, and more!