New Season: elf Cosmetics
MUA Cosmetics ‘Berry’ Haul
Discuss: Would you rent a nail polish?
Most nail polish addicts will have a favourite designer brand. However most of these brands are expensive, even if the quality is good. So what if someone told you, you could have designer nail polishes but without the price tag? Well that’s exactly what US brand Lacquerous are planning to offer.
The concept behind the brand is simple; You pay $18 a month and they send you 3 designer nail polishes (of your choice). The catch? You’re only renting them. Yep, at the end of the month you send the polishes back. You then pay another $18 and are sent another 3 polishes, and so on. They’re the “Netflix for Nail Polish”.
This all sounds great, especially if you don’t use a polish more than once a week, and switch often. However the small print is where it starts to sound a little less likeable – you can only use each polish up to 3 times. Now for me, that’s a big no no. If I was going to pay £12 a month (the equivalent to $18) for 3 polishes a month I would want to get my moneys worth, designer or not. Sure most people probably won’t even use them more than 3 times, but what if you happen to dislike the other colours you choose, or you really fall for one or two in particular?
At the moment the company is invite-only to American citizens, with no talk of taking the venture overseas. They say they have over 2,500 people on their waiting list, however when you think about the size of America…well that’s not much at all, is it? I guess only time will tell as to how popular the idea and company will be.
Would you rent a nail polish? What do you think of the idea behind Lacquerous?
Event: Birchbox Champagne Afternoon Tea
Birchbox – Joliebox Champagne Afternoon Tea event
As soon as my plus-one and I walked through the doors we were giddy. I’d invited her to the Birchbox event as we both share a love for champagne and afternoon tea. It was held at The Soho Hotel, which is fashionably fancy, as is the drawing room which we were directed to. The tables were lined with cakes, sandwiches, biscuits and scones – with jam and cream, of course!
We arrived early and were greeted by the lovely team behind Birchbox and Joliebox. We were shown samples of October’s Joliebox, whilst waiters offered us salmon sandwiches and champagne. I loved the effort that the team went towards to greet and have a proper talk with everyone, not just a 5min chat. I knew quite a bit about Joliebox but I was really interested in finding out more about Birchbox, an American monthly beauty sample box company which are now moving into the European market, hence the event.
We even got to meet Katia Beauchamp, one of Birchbox’s co-founders – an incredibly funny, intelligent and gorgeous lady – definitely a power woman if I did ever meet one. I thought having some of the American team there was a really great edition to the event and showed just how passionate they are about making it here in Europe. Although I won’t lie, the highlight of the event were the ornately decorated (and incredibly yummy) biscuits! I think we can all expect big things from Birchbox once it’s launched in the UK – I can’t wait!
Birchbox UK will be launching in January 2013.
Joliebox will now be merging with Birchbox and becoming Birchbox UK.
Photo Diary: Nail Art
Ted Baker Duo Nail Sets
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