bloomzy /

House of Fraser – Christmas in July

Christmas…in July!? Yes, it is the unfortunate right of passage that every blogger and journalist must make during the sweltering July heat. It may seem insane, but there’s actually a lot of sense in it. The Christmas months can be a little hectic, but the stores still want to let the press know what will be hitting their shelves for the most wonderful time of the year. Hence ‘Christmas in July’. A month when everyone feels a lot less stressed, and a whole lot warmer. Giving the magazines and blogs plenty of time to prepare their features and own personal wish lists. 
House of Fraser were amongst the few I attended and I was certainly put into the holiday spirit. Christmas trees and stockings lined the hall, whilst waitresses offered us elderberry water and earl grey cookies. As I nibbled away, tiny hedgehog decorations and ornate Biba candles grabbed my attention (and personal affections). The sights, smells and tastes all screamed Christmas. 
I personally love gifting at Christmas, and I certainly have some ideas of what I’ll be putting under the tree this year. Still, it would be silly to say that I didn’t also enjoy browsing House of Frasers offerings for myself. Lulu Guinness always brings something fun and unique to the table, making her items some of the top on my Christmas list. The selection of high-end beauty products and perfumes also called out to me, most notably the Laura Mercier lip glosses, and Guerlain and Valeur Absolue‘s perfumes. 
Previous years saw me avoiding department stores but House of Fraser has changed that. In the past year I’ve found myself more and more drawn to their choice of brands. They’re a store that is keeping up with the times and continues to impress with their products. The variety of items available are enviable, as is the quality. If I had to choose only one store to buy all of my gifts this Christmas, they would win hands down. 
bloomzy /

ionFashion Blogger Conference

Walking into a room wearing a t-shirt emblazoned with sassy cats and a pair of high waisted jeans was probably not what you’d expect from someone attending a conference. Luckily for me, this wasn’t a boring business conference, it was the ionFashionUK blogger conference. I was joined by other likeminded bloggers as well as brands and magazines, all of whom were hoping to gain a better insight into the world of blogging.

As this was my first blogger conference I was very eager to get started. I sat down with the lovely Sophie-Anne and Danielle, who were super friendly and kept me chatting until we were all asked to go upstairs. We were then joined by Adora who I attended the Burlesque event with a few weeks ago. It’s always lovely to see old friends and make new ones at the same time. We grabbed front row seats, which promised us that we’d be smack bang in the middle of all the action. My excitement was growing as we were read the line-up for the day; talks by Lela, Really Ree, Fashitects, Rosie Glow and Diary Directory. I loved hearing about blogging from their different perspectives, and how some people are making a living from it, but still enjoy it as much as they did when they first started. Later, we were paired with brands to answer questions on the best way to collaborate with bloggers. Being asked how I felt about certain PR moves, and how I prefer to be approached on a collaboration was something I haven’t really been asked before at events. One of the main topics of the day was how bloggers dislike ‘spam requests’. You know, the generic “Dear Blogger, I’ve been looking at your site…” (yeah, I deleted the email at “Dear Blogger”). So you can understand why I thought it was a smart and much needed move towards creating better relationships between bloggers and PRs.
The food also needs a shout-out as it was arguably the cutest I’d seen in a long time, and you know I love my food. I’m talking mini-burgers and pulled pork buns, alongside miniature salmon bagels and cornichons. All washed down with unlimited glasses of prosecco (I promise I only had one). The star of the lunch though was the mouthwatering chocolate brownie, which I still dream of today.

We were promised a day of networking, education and enlightenment, which were certainly fulfilled. My favourite talks of the day were from the very personable Really Ree, and Fashitects – who taught us a thing or two about male style bloggers. I went to learn and be inspired, and I did both, as well as make some new friends and contacts along the way. This may have been my first blogger conference, but it certainly won’t be my last. Who knows, one day it may even be me giving a talk up on that stage.

Thank you to Blueclaw for hosting the event, and to Bay for the photos.

bloomzy /

Kyary Pamyu Pamyu’s Tokyo Kawaii Guidebook App

I don’t often deviate from European fashion and beauty, but you will see me post the occasional Japanese fashion/beauty article on here. So when I heard that Kyary Pamyu Pamyu (a Japanese street style model come pop idol) was releasing an iPhone app for her English and French fans I knew I had to write something about it. Not only because it combines four of my favourite things; Tokyo, shopping, travel and food.

Moshi Moshi Tokyo is Kyary’s guide to her favourite spots in Tokyo. The app allows you to explore Tokyo through her eyes, visiting clothing boutiques, cafes and more. Kyary has become a worldwide hit – her London tour was a sell-out with devoted fans turning up in hoards. It’s because of this success that the release of this app makes so much sense. It’s also a great way for the Japanese government to garner interest and promote tourism. Tokyo is an amazing city but it can be slightly overwhelming at times, especially if you’ve never visited before. This app will be a great way for fashionable young things to check out some of Tokyo’s hot spots.

I downloaded the French version to get a taste of the app before the English release. My French is terrible but surprisingly I still managed to understand everything. I loved the interactive features and thought the photography and design was incredibly cute and fun. The small magazine-style section highlights 9 clothing stores, featuring some of my personal favourites, including Nadia, Avantgarde and Tokyo Bopper. Ultimately though the interactive map is the most helpful as it highlights a large number of restaurants, stores etc. making it much easier to find your desired location. Unfortunately the promise of “Kyary’s favourite spots in Tokyo” actually translates to chosen spots in Harajuku. However this is the area that made her famous, making it slightly more understandable. It may seem limited but there are still tons of places to visit and it’s nice to see Harajuku is still getting some love, after a decline in popularity in recent years.

The app is currently available to download on iTunes, however the app only offers a download for the French version right now (to coincide with Japan Expo 2014). The English version will be released on July 18th, in time for Hyper Japan in London (and J-Pop Summit Festival 2014 in San Francisco). The first 500 people to download the guide (via the app) will also receive a voucher for a free badge that they can collect at Kyary Pamyu Pamyu’s booth at Hyper Japan/J-Pop Summit.

Download Moshi Moshi Tokyo.

Source: 1

bloomzy /

Photo Diary: Taste of London, Matcha and more

Last week was a pretty busy one for me and my camera. I headed out to several press days, did brunch and visited Taste of London.
 If you have a penchant for beef burgers, or novelty items Maiden is going to be the place for you this Christmas. Whereas Sticks & Stones offer more of a relaxed, one-off vibe with their items (for both men and women). In between press days I received a matcha care package from my good friend Jess, all the way from Japan. It was the ultimate pick-me-up, which I really needed. Speaking of food, I shared brunch with friends in Village East (my favourite haunt south of the river) – I highly recommend the turkey hash and beetroot bloody mary. I headed off to the Taste of London straight after, which in hindsight wasn’t the best of ideas, although it did keep my purse firmly in my pocket. There were plenty of tasters so I did sample a few items; Korea Foods and Go Coco being my favourite exhibitors. 
bloomzy /

A Masterclass in Burlesque at Cafe de Paris

Last Friday I headed into the depths of the Cafe de Paris. When I arrived the impeccably dressed staff were hurriedly preparing everything for the night’s show. Obulent chandeliers hung from the ceiling, whilst glasses lined the tables, sparkling like crystal. A well dressed man led me to a dark room beneath the dance floor, as I stared at my surroundings in wonder. It almost felt as if I’d walked into London’s own Moulin Rouge.

This was all thanks to Sarah (of The Prosecco Diaries) who had arranged a burlesque evening for a select group of bloggers. I was greeted by Sarah herself with a delicious vodka drink from Pinky, and a lovely smile. It was obvious that everyone was eager to take part in the festivities of the evening as I’m usually one of the first to arrive, but this time round everyone was there before me! Cupcakes and macarons littered the room – a bloggers best friend. We all got to know each other as we nibbled on snacks and sipped our drinks (through adorable straws might I add). As the atmosphere built we were asked to move to the dance floor. Yes, our private room had it’s own dance floor, and boudoir…but that’s a tale for another time. You might be curious at this point as to why we needed a dance floor. Well that’s because we were in for a mini masterclass in burlesque from Zoe from The Cheek Of It School of Burlesque & Cabaret – a very sophisticated and classy lady. I am a very big fan of burlesque and have attended more than my fair share of cabarets. I’ve often left after a show and professed my desire to be a burlesque dancer to anyone who will listen. I find it such a beautiful, sexy and empowering form of art. So you can imagine just how excited I was to have this opportunity. It’s safe to say I shimmied and I shook, like there was no tomorrow! Luckily for me, my eagerness and effort paid off because Zoe chose me as one of the students of the night, alongside the lovely George. Our prize? A sparkly bottle of Prosecco (pimped out by Sparkle Up Your Life), fit for any queen of burlesque. After the class we headed back to the main area of the club to watch the cabaret show, where we sat high above the floor overdosing on fabulous drinks and sweet treats.

The show at Cafe de Paris was wonderful, which was made by the lovely ladies I got to share it with. Although our compère for the night was equal parts fabulous and fierce, I have to say that the burlesque class was my favourite part of the evening. I am hoping I can save up for Zoe’s Showtime Beginners Course because I’ve caught the burlesque bug, and everyone knows that once you’ve started shimmying that booty, you can’t stop (when you have an arse like mine anyway).

Thank you so much to Sarah for hosting another fabulous event, and for all of the goodie bag sponsors. I’ll be uploading the contents of my goodie bag and linking to the brands on my Instagram and Twitter.

Photos: Thanks to Sarah

bloomzy /

Luna & Curious AW Christmas 2014

I stopped by Luna & Curious this week to check out their Christmas offerings. Yes, it’s that time of year again, when Christmas comes early for the press, and we have to put up with carols and sparkles. Thankfully Luna & Curious weren’t playing Christmas music, but there were plenty of sparkles.
Luna and Curious is my favourite lifestyle store in Shoreditch. The items they carry are high quality, delightful and unique. Of course their AW 14 collection didn’t let me down. Beautifully intricate jewellery, stand out accessories, and winter warmers were just a few of the items that stood out. I was particularly happy to see Floss Gloss nail polishes – L&C are one of only two stockists in the UK. Their polishes are wonderful and I’m so glad to see a store stocking a different brand. Henriette Loftstrom‘s jewellery shone brightly and certainly caught my eye. The Dog Days Plates have been a personal favourite for a while – I need to add Sophia to my collection. However I think the item that epitomised the elegance and quality of the AW collection was the Belle Rose fleece-lined jacket. The lining was incredibly soft and warm, whilst the outer was smart and chic. 
It may be sweltering outside, but I can’t wait for the colder months to come and for the Christmas spirit to hit again. I already have my eye on a few items from L&C for family and friends (and myself), and I know they won’t be disappointed. 

You can shop these items and more at Luna & Curious.

bloomzy /

Photo Diary: Food & A Photography Masterclass


Waking up early on a Saturday is not something most people would do, and when I say most people, I mean me. That said, the lovely people from Simplyhealth had me leaping out from beneath my covers for a special workshop that included food and photography – two of my greatest passions in life.

The event started with a mini masterclass with the photographer Paul Hames. He taught us the basics of using a D-SLR on manual mode, something which can seem a little intimidating at times. I will admit that I’ve been lazy in the past and flicked my camera onto auto and just gone with the flow. So this gave me the kick up the derrière that I needed. It also gave me the push that I needed, to finally decide on buying a Canon…now I just need to figure out which model.

Anyway, back to the topic at hand! After Paul had shown us around the basics of a D-SLR, he took us out for a wander around Kings Cross, to try out our newfound photography skills. We headed to the viewing platform behind Kings Cross Station, which gave me a view of the area that I’d never seen before. It was the perfect place to take some snaps of London. It began to get a little crowded though so we headed alongside the canal to take some portrait shots in the gorgeous sunshine. Sarah, Jess and I became a threesome for the project and found a nice shady spot to take our photos. Both ladies were the perfect models. Although I may have got a little carried away taking photos of Sarah’s gorgeous tattoos. All that snapping finally took it’s toll on us though, and we were ready for food! Luckily the Kerb street food market was on so we headed over and wandered off in search of sustenance! Marlene and I paired up and headed to Bill or Beak for one of their amazingly juicy sandwich-burgers…I’m still not sure what to class it as. We soon found a shady spot to to keep our delicate skin from burning (it still didn’t save me) and to enjoy our food. After we’d all enjoyed our food we headed back for some more photography chit-chat with Paul, who taught us how to take a good photo.

I had such a wonderful day and was so inspired by Paul that I’ve been taking photos like there’s no tomorrow…on manual, of course. So thank you to everyone who made the day so great!