bloomzy /

OOTD: Little Paris in London

Blazer – H&M | Top – Zara | Leggings – H&M | Necklace – Topshop


This Summer I plan to make a big change in my wardrobe. That isn’t exactly something I declare every day so it may sound a bit odd. This past weekend I re-read Parisian Chic: A Style Guide by Ines de la Fressange. Whereas I don’t agree with everything, I do love her take on the classic Parisian style. It got me thinking about my own style and how I was in love with Ines’s offerings. So this Summer I plan to do a little style overhaul…well, in a way.
I envy those who wear basics like they’re something fantastical. I want to be one of those women who walks down the streets of Paris, wearing H&M as if it were Chanel. Convincing those around her that they’ve put hours of effort in to look chic, when in reality all she had to do was grab a shirt and a pair of tailored trousers from her minimalist wardrobe. My wardrobe will consist of a few key pieces that will work well together (or by themselves), with minimal accessories to match. It isn’t about being specifically on-trend, nor do I believe that you need a wardrobe overflowing with items. Quality over quantity, after all. However that doesn’t mean that I need to spend all of my income on the latest it-bag from Louis Vuitton, or the latest pair of flats from Charlotte Olympia. I’d rather have people wonder where my clothes are from, and where they can buy them for themselves. So since I look up to women with an effortless ability to pair basics (a la Rumi Neely & Audrey Hepburn), I plan to bring out the casual chic part of my personal style even more.
Hopefully I’ll be able to wow a few people myself.
bloomzy /

OOTD: Hear Me Roar!

Top – Sugar & Style | Trousers – Uniqlo | Shoes – New Look | Bag* – Heritage & Harlequin

Yesterday saw the sun rear it’s head again, and shine down on us. It was the perfect chance to take a long walk around Stoke Newington. So I quickly threw something light and casual on, and grabbed some cute accessories. No one wants to be wearing layers of clothes when they go walking. Yet I still wanted to look bright and colourful.
You may have guessed the point, and main focus of this outfit. Yes, my new bag from Disaster Designs was calling to be taken out. I love yellow, tiger print, and I love clutches that can be turned into shoulder bags. So as you may have guessed, I can’t get enough of this little beauty. It’s pretty awesome. I matched the yellow of the bag with the neon flecks in my top from Sugar & Style. When paired with my Uniqlo jean trouser leggings, it’s an easy Spring look. I did realise though that I need some light coloured comfortable shoes. 99% of my shoes are black, so I only have myself to blame. I think white sneakers would have perfected this.
Unfortunately I forgot where I bought the headband from.
I bought it last year at the Spirit of Summer fair, and I can’t remember who from, sorry!
bloomzy /

OOTD: East London Calling

Sweater – H&M | Trousers – H&M | Bag – Zara | Sandals – Primark | Watch – Marc by Marc Jacobs | Sunglasses* – Ray-Ban

Hanging around East London isn’t anything new for me, I know. So you’d think that I’d be getting a little bored of the area by now, right? It becomes all the more exciting though when I get to share it with someone else. That’s exactly what happened when I met V.A (of Chopstickpanorama) for lunch at Onthebab. We had been meaning to meet for a while so we decided to take advantage of our time. Of course that meant an impromptu photoshoot around Shoreditch in East London. As if it could mean anything else when two bloggers are involved.
It was so nice having another blogger there to take my photos. V.A is a wonderful photographer so she knew exactly what to do. I very much appreciated her guidance and telling me to “stand straight.” I learnt a lot of things from that lovely little lady – thank you V.A. I think I’ve caught the photography bug all over again!
Photos taken by Chopstickpanorama
bloomzy /

OOTD: Floral Fancy

Jacket – Primark | Shirt – Primark | Shorts – Levi | Boots – Topshop | Necklace – Topshop
Rings – Oliver Bonas | Giza x NaNa NaNa | Tatty Devine x Rob Ryan

So the weather has been here and there lately but I’m staying optimistic. I’ve been wearing a lot less black, which as you all know is a big achievement for me. I’ve also been trying to take more photos outside, in surroundings other than a white wall. I’m enjoying finding new places to take my photos, I’m sure you spotted that though.
This outfit was supposed to be an easy solution to the mixed message the weather was sending me. The shirt and shorts were supposed to compliment the lovely warm sunshine we’ve been having. Whereas the tights and ‘leather’ jacket were a practical answer to the cold wind that won’t go away. I still liked the combo and that my hair matched the flowers on my shirt – it’s the little things.
bloomzy /

OOTD: Daisy, Daisy…

Shirt – Primark | Shorts* – Warehouse | Shoes* – Oasap | Necklace – Tatty Devine | Tote – Beyond Retro

You know when you buy an item and end up wearing it the day after? Yeah that, with this shirt. I didn’t have the patience to wait to wear it. Luckily the weather was amazing this weekend so I didn’t need to.
I realise I went a bit floral with the shirt and trainers, but hopefully it’s not ott. The shirt I picked up in Primark as I just loved the casual cut and the cute print. The trainers are from Oasap and just seemed like a fun way to wear comfy shoes. I hate being stuck in uncomfortable shoes, but I still want to look good. It’s a conundrum! I really wanted the pastel blue version but they’d sold out in my size. It wasn’t meant to be. Frida? Well she just seemed to fit in with the vibe of the whole outfit so I added her too.
Don’t forget you can get 20% off with code ‘bloomzy’ when you visit Oasap!
bloomzy /

OOTD: Eye See You

Top* – Oasap | Skirt – Zara | Shoes – Primark | Watch – Marc by Marc Jacobs


Yesterday saw some amazing weather finally come our way. I was thinking of heading out in nude tights even – the thought of it! Anyway, it was so lovely that I ended up walking around in just this all day.
My new eye top from Oasap got plenty a compliment. I know it’s a cheeky Kenzo ‘dupe’ but I kinda love it, and it’s so fun. It’s colourful and quirky, and the little collar and sleeve detail are super cute. I’m also very much in love with my wrap new skirt from Zara – isn’t it amazing? Zara are bringing out some amazing styles and cuts this season, and at great prices. I’ve been pairing this skirt with odd jumpers so it was nice to finally get my arms out. Showing a little skin aside, I paired the outfit with my new shoes from Primark. These are really simple but I love the style and the royal blue they used. These will look so much better once I finally get my legs out again.
Don’t forget you can get 20% off with code ‘bloomzy’ when you visit Oasap!
bloomzy /

OOTD: Strawberry meets Lime

Dress – Primark | Boots – Topshop | Necklace – Tatty Devine | Bracelet – Whistles | Drink* – Rekorderlig
You wouldn’t be wrong in thinking that one of these photos is unlike the rest. That’s because Rekorderlig recently contacted me about an interesting little style challenge. They asked me to style an outfit centred around, and inspired by, one of their Spring collection flavours. Why? To celebrate LFW, of course! No not London Fashion Week – London Flavour Week! 
Rekorderlig is a delicious cider and it was certainly my drink of choice last Spring/Summer. Their new Spring collection features 3 fruity flavours: Stawberry-Lime, Pear and Passionfruit. It’s no wonder a great product would come up with such a great way to interact with bloggers. In fact Rekorderlig love working with bloggers, such as Swedish beauty Caroline Blomst. So I knew I was going to have a good time styling this challenge.
I was most inspired by their Strawberry-Lime Cider for my outfit. As soon as I opened my wardrobe this dress screamed strawberries at me! Ok, well not literally, but you get my point here – it just seemed to fit perfectly. The colour reminded me of strawberries and I knew exactly which lime green bracelet to pair with it. It may still be Winter but it felt like a wonderful Spring day when I took these photos. The sun was shining, it was lovely and warm, and I couldn’t help but feel happy. For me, this is the perfect Spring outfit – it’s casual, comfortable, flow-y and fashionable! It was also really fun matching my outfit to one of my favourite drinks.
For your chance to win Rekorderlig’s Spring Flavour Collection upload an image of your Spring flavour inspired outfit to Twitter or Instagram using #LondonFlavourWeek.
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This post is in collaboration with Rekorderlig but all views, photos and words are my own.