Instagram is my go-to place for fashion & beauty inspiration on the go.

The hashtag feature makes it quick and easy to find anything and everything.

Even so, I prefer to find specific users I love and know I can go to again and again.

Lately I’ve found some amazing users who have really inspired me with their photos.

So I wanted to share some of them with you in the hope that you might find some new users too.

Who? @keikolynn Blogger/Designer

Where? Brooklyn, USA

Why?  Keiko’s Instagram is full of colour and fun. Every photo has it’s own life. Not only is she a gorgeous lady who loves to share her outfit and beauty looks, but she also posts beautiful photos of what she’s up to and where she’s at. It might seem a little cheesy but when I look at her photos I really feel as if I’m there with her. Her simple yet sophisticated beauty looks inspire me the most!

Who? @itokyome Designer

Where? Tokyo, Japan

Why? itokyome is such a sharp contrast to my previous inspo with 99% of their photos being in black & white. Still I love the raw style and feel of their photos. Each photo is like a mini piece of art that they’ve actually spent time working on before they upload it. They prove that style can be simple and strong.

Who? @lawrawr Blogger/Model

Where? London/Hong Kong

Why? Lawrawr is such a sweety and is very genuine in her personal style, nothing seems forced. Her love for travelling and fashion shines through with photos that make you wish you were there too, hanging out with her over a bowl of ramen etc. Her in-depth ootd shots always call out to me.

Who? @yaptus

Where? Manila/Brussels

Why? I’ve been following Yaptus on her blog for a few years now and whereas her personal style has changed quite a bit, her love and enthusiasm for fashion hasn’t. You all know I’m a sucker for black clothing and I tip my hat to Yaptus because this lady can style like there’s no tomorrow. Fans of more urban/alternative looks will love her too. 

Who? @m_o_m_o_e Shop Staff/Model/Blogger

Where? Tokyo, Japan

Why? Momo works for the Harajuku based store Avantgarde, so you know her Instagram is bound to be full of cool and wacky photos – and she doesn’t let you down. It’s colourful and she always puts up snaps of whatever fun adventure she’s currently on. Her style is unique and screams with personality – I kinda wanna be her friend.

Do you have some favourite Instagram users?

Let me know in the comments!